Leoch International Holdings Pte Ltd. announced today the establishment of Leoch Europe S.A. as a subsidiary company aimed at strengthening marketing, planning, and promotion of Leoch brand batteries in Europe, the Middle East, and Africa region.

By investing their respective expertise and management resources, the companies aim to further improve the value of the Leoch brand and its market expansion in the competitive, rapidly changing market environment of the EMEA region.

Leoch International Holdings Pte Ltd established Leoch Europe S.A. with the belief that the collaboration between the two companies is more necessary than ever for continuing to maximize the strength of the Leoch brand by working closely with major OE manufacturers, distributors and service providers as well as B2B customers.

“Forming Leoch Europe allows us to enhance Leoch’s established goodwill with customers and vendor relationships and further improve its sales potential and brand awareness in the EMEA region”, said Mr. Fred Hapiak, President of International Sales .” The company is strategically based in the centre of the EMEA region (Athens, Greece), allowing us to better serve our regional growth agenda”.